1. Who We Are

This Privacy Policy explains how Altitude ("we", "us", or "our") collects, uses, stores, and protects personal information obtained through our website at altitude.london (the "Site"). We are committed to safeguarding the privacy of all individuals who interact with us. This Policy is written in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. For the purposes of data protection law, Altitude is the data controller in respect of personal data collected through the Site.

2. Information We Collect

We may collect and process the following categories of personal data: Contact information such as your name, email address, and telephone number when you submit an enquiry through the Site or contact us directly by email; Communication data comprising the content of any correspondence you send to us; Technical data including your IP address, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access the Site; and Usage data including information about how you use the Site, such as pages visited and time spent.

3. How We Use Your Information

We use the personal data we collect for the following purposes: to respond to your enquiries and communicate with you about potential or existing engagements; to manage and administer our relationship with you; to improve and develop the Site and our services; to comply with our legal and regulatory obligations; and to protect our legitimate business interests. We will only process your personal data where we have a lawful basis for doing so, which will typically be your consent, the performance of a contract, compliance with a legal obligation, or our legitimate interests.

4. Cookies and Tracking Technologies

The Site uses cookies and similar tracking technologies to enhance your browsing experience and to analyse Site traffic. Cookies are small text files placed on your device when you visit the Site. We use strictly necessary cookies to enable core Site functionality, and analytical cookies to understand how visitors interact with the Site. You may configure your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. Please note that disabling cookies may affect the functionality of the Site.

5. Sharing Your Information

We do not sell, trade, or otherwise transfer your personal data to third parties for marketing purposes. We may share your information with trusted third-party service providers who assist us in operating the Site or conducting our business, subject to those parties agreeing to keep your information confidential and to process it only in accordance with our instructions. We may also disclose your information where required by law, court order, or regulatory authority, or where we believe disclosure is necessary to protect our rights, your safety, or the safety of others.

6. Data Retention

We retain personal data only for as long as is necessary to fulfil the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements. Enquiry data is typically retained for a period of two years from the date of last contact, after which it is securely deleted. Technical and usage data may be retained in anonymised or aggregated form for longer periods for analytical purposes.

7. Your Rights

Under UK data protection law, you have the following rights in relation to your personal data: the right to access your data; the right to rectification of inaccurate data; the right to erasure (the "right to be forgotten"); the right to restrict processing; the right to data portability; and the right to object to processing. To exercise any of these rights, please contact us at enquiries@altitude.london. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk if you believe your data protection rights have been infringed.

8. Data Security

We have implemented appropriate technical and organisational measures to protect your personal data against accidental or unlawful destruction, loss, alteration, unauthorised disclosure, or access. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security. In the event of a data breach that is likely to result in a risk to your rights and freedoms, we will notify you and the relevant supervisory authority as required by law.

9. Third-Party Websites

The Site may contain links to third-party websites. This Privacy Policy applies only to the Altitude Site. We are not responsible for the privacy practices of third-party websites and encourage you to review the privacy policies of any website you visit.

10. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. Any changes will be posted on this page with an updated revision date. We encourage you to review this Policy periodically. This Privacy Policy was last updated in May 2026.

11. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at enquiries@altitude.london.